BRANDING & ART DIRECTION

CLIENT: UKF & DESPERADOS BEER - CITYHACK CAMPAIGN

Illustration, Graphic Design, Branding, Production, Art Direction, Marketing, Event Planning, Advertising, Experiential

UKF is a leading music media platform for the Bass music world & within the AEI group. With a HUGE fan base and millions of followers.
Desperados Beer is a very popular tequila flavoured drink.

Selected as part of a small team in east London to join the
CityHack project: A collaboration between UKF MUSIC & DESPERADOS BEER, to promote the launch of the new Desperados Red & UKF tour.

Work included:
Creative Direction
Graphic Design
Brand identity
Music Video & Production
Desperados Pop-up music events
Art Production
Guerilla marketing
Official UKF music event at the O2

Credits
Art Direction & Design: Milan Abad (Just Black)
Art Direction & Visual Art: Tom Scott
Art Direction & Promotion: Alex Donald
Art Direction & DJ: Aaron Beveney (MR A)